Digital Marketing Success

Adventures in SEO, SEM and Digital Media

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Entries from October 2007

Internet Marketing for 21st Century Business

October 30th, 2007 · 2 Comments

Review of "Internet Marketing for 21st Century Business" — a half-day training seminar by PraxisNow.
Did you know that, according to research, around 80% of all Internet users find the web sites they’re looking for using a search engine? And that in the month of August 2007, in North America alone, the three main search engines [...]

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Tags: Digital Marketing · Events · Internet Marketing · Training

The Evolution of a Search Marketer - By Jill Whalen

October 23rd, 2007 · No Comments

I had to laugh when I read this article by Jill on the High Rankings website — it’s a fairly accurate synopsis of what I’ve experienced over the last month or so — albeit that I’ve been on the "accelerated" programme.
The Evolution of a Search Marketer - By Jill Whalen
If you haven’t seen the [...]

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Tags: Internet Marketing · SEO

SEO/SEM is about people not algorithms

October 19th, 2007 · 1 Comment

At the moment I’m working on a sample chapter of the book that will form part of a package that will be going out to a list of potential publisher’s that Damian has drawn up. I’m learning a lot… quickly, and one of the first things that I came to understand is that the fundamentals [...]

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Tags: Internet Marketing · Just a thought · SEM · SEO · Search

Multiple word phrases are tops

October 18th, 2007 · No Comments

Increasing numbers of people are using more sophisticated search terms to find what they’re looking for online.
This is hardly going to be news to the SEO experts among you — but for those (like me) getting to grips with SEO for the first time, it’s a pretty important concept to grasp.

1
2 word search [...]

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Tags: Keywords · SEM · SEO

Internet Marketing Seminar in Cork

October 4th, 2007 · No Comments

I’m going to be attending a half day Internet Marketing seminar in Cork, Ireland on 25 October called "Internet Marketing for the 21st century". Run by John and  Noel Coburn of Irish company PraxisNow, the seminar is aimed at owner managers and high-level marketing professionals who want to maximise sales from their online investment.
Sounds like [...]

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Tags: Digital Marketing · Events · Internet Marketing